JOTUN

Project

Using Facebook to stay engaged with users

The Objective

To promote the business and Jotun brand on the social media platform.

The Idea

We created and effectively reached out to their fan base on Facebook by sharing interesting posts and stories about Jotun, providing the brand with a less corporate and more personal voice. This ultimately made the brand more relevant and relatable as well as seen more than just a paint provider but also as an advisor in design and home decor.

The Results

In just 3 months the fan page successfully garnered 12,000 fans.